People's living standards are rising day by day, people are no longer satisfied with the rough tea meal, want to eat more delicious food, so that more types of food and beverage will emerge, with a full range of regional characteristics snacks, there are foreign fast food, there are also some to meet the public taste of noodles newly invented special food. The demand of the public is getting higher and higher, which makes the catering industry a variety of products, but also become an industry called characteristic snack industry. Because of the unique flavor of some special snacks in short supply, so that some enterprises see great business opportunities, while expanding the development of enterprises and choose to join. Nowadays, more and more specialty snacks are joined in the franchise. Some specialty snack franchises are overcrowded, while some specialty snack franchises are full of people. Let's talk about why it's the same as opening a snack bar and other people have a better business than you, hoping to help you on your way to starting a business.
In many of us, the reason why business is so good is that it is really delicious and distinctive and has a wide audience. Secondly, it is marketing means. The marketing means of restaurants have existed for a long time. Days can also be said to be a hundred flowers bloom, in order to generate revenue to bring more revenue to the store, some specialty snack franchise is famous marketing methods are used, but the actual results? It did not achieve the effect of increasing revenue. Some snack franchisees can't help asking: how can marketing increase the turnover of stores? First of all, no matter what kind of special snack you choose, the first taste must be too strong, this is the first step to achieve a good business, but also a very important step, do a good meal is the king of the food. At the same time, it is also necessary to keep the store clean and tidy, which is the most basic requirement for catering. No matter how good the taste is, your store is sloppy, people don't want to go in when they see it, and it's impossible to talk about what consumption doesn't consume. Therefore, it is essential for consumers to patronize your store and have a good store.
2. Combining multimedia marketing: Multimedia marketing, in this era of rapid development of the Internet, but also according to the whole marketing is no longer viable, no longer "wine is not afraid of deep alley" era, the rise of network media has stepped on the whole marketing foot, the network of a good thing in minutes to let the time One thing has spread all over the country, and the Internet media has done a lot of things impossible. Otherwise, there will not be so many net redbodies developing rapidly. Using the media to market themselves, in addition to joining their own group purchase in the platform of mass comment, beauty troupe and other platforms, you can also join the takeout service in hungry, WOM and other platforms, while using Weixin, Weibo and other self-Media platform one-button release, unified management.
Third, store image: the homogenization of the catering industry is a headache for every operator, some aspects have been done, within half a month, there will be a large number of followers around. Therefore, not only is the taste characteristics in the design and decoration above also have a unique restaurant image, and around its marketing is the first thing to consider to stand out. Snack franchise can work hard in LOGO design, snack franchise theme selection, snack franchise decoration style layout, color lighting and so on, making it play a promotional role.
These are some marketing tips for your friends on the way to start a business. The same is why other people's business is better than mine. Exaggerated marketing can only be hot for a while, but can never be hot for a lifetime people just want your freshness, exaggerated marketing is good or bad will become a negative impact, so as snack franchise operators, must not be hot-headed for a while out of a few days of marketing methods. Establish a positive image of their store features, and bring consumers clean, tidy and quality dining experience is the right way.