On the same street, the location of front and back has a great influence on restaurant business; on the same floor of the same shopping mall, the traffic will be different from left to right. Do you really know the location?
Restaurant entrepreneurs are in a confused position
Site selection depends on perception. There is no scientific basis and the risk is very high.
This often happens in small and medium-sized food and beverage stores. Restaurant owners rely on past experience and intuition to determine the location of the store. Usually it is not clear whether they do not understand that success or failure is mainly due to geomancy problems. Speaking of his own location experience, most of them have relationships or feelings, have no scientific basis, and are very risky.
Mature business districts are hard to obtain and lack of investment income forecast, leading to decision-making failure.
This often happens to restaurant owners with site selection criteria and experience, as well as strategies and plans.
The location of a mature business district is usually difficult to find, and rents and deposits are high. If the store price cannot be predicted accurately when choosing the location of the store, the rental cost is higher than the profit margin of the industry, which will lead to the failure of the store operation.
Another type, in order to reduce costs or avoid fierce competition, some chain enterprises choose to arrange in the secondary business district in order to realize the strategy of "encircling the city in the countryside", often because they scientifically and accurately predict the maturity of enterprises or marry someone.
Lack of systems and specifications, site selection is the biggest problem in expansion
The third situation is due to the lack of establishment of site selection criteria and improvement of site selection criteria, lack of organization and system. Once site selection is opened in batches, people cannot find the store site they need, and they must delay the expansion plan time and again. Become the biggest obstacle of expansion strategy.
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