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谨记,开酸辣粉店选址的黄金法则

来源:http://www.sdmaji.com/ 日期:2018-08-31 发布人:admin
酸辣粉风靡全国,开酸辣粉店很有市场,但是很多想要开店的投资者却在店面选址上遇到了难题,蜀旺酸辣粉今天就为大家介绍一下开酸辣粉店选址的黄金法则。
Hot and sour noodles are popular all over the country and there is a good market for them. However, many investors who want to open a shop have encountered difficulties in choosing the location of the shop. Shuwang Hot and Sour noodles today will introduce the golden rule for choosing the location of the shop.
1、选择消费人群聚集地
1. Choose the place where the consumers gather.
酸辣粉以方便快捷、物美价廉、口感独特吸引着社会大众,尤其受到学生族、上班族等年轻群体以及流动人口的欢迎。因此,开酸辣粉店应选择在工厂、写字楼、商业繁华区、学校等附近工薪阶层或学生集中的地方,以及车站、码头、交通要道等流动人口多的地方,这样才能保证有充足的客源。
The hot and sour powder attracts the public for its convenience, high quality, low price and unique taste. It is especially welcomed by the students, the office workers and other young groups as well as the floating population. Therefore, the hot and sour noodles shop should choose in the factory, office buildings, busy commercial areas, schools and other places where the concentration of working class or students, as well as stations, docks, traffic arteries and other places with a large number of migrants, in order to ensure that there are sufficient passenger sources.
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2、合理利用“聚堆效应”
2, make rational use of the "accumulation effect".
聚堆效应也就是说经营方向相同的店面在一个区域内集中经营,给消费者一个整体印象,吸引顾客。聚堆效应尤其适用餐饮业,如果周围店铺的经营方向相同,顾客就会更容易选择来此就餐,客流量多了大家就都有钱赚。
Cluster effect means that stores with the same direction are centralized in a region, giving consumers an overall impression and attracting customers. Cluster effect is especially applicable to the catering industry, if the surrounding stores operate in the same direction, customers will be more likely to choose to eat here, more passenger flow, we all have money to make.
3、选择拐角位置
3, choose the corner position.
我们都知道,拐角介于两条街之间,能够产生“拐角效应”。两条街道熙来攘往的人流在此汇集,有许多的过路行人频频光顾,但由于店铺位置面临两条街,建议选择交通流量大的街道一面作为店铺的正门。
We all know that the corner between two streets can produce "corner effect". The two streets are crowded here, with many passers-by frequenting them. However, because the shop is located on two streets, it is suggested that one side of the street with heavy traffic flow be chosen as the front door of the shop.
4、选择三岔路口
4, choose a fork in the road.
除了选择拐角三岔路位置也非常理想,但是,在这里的开酸辣粉店要尽量发挥长处,店铺正门入口处的装潢、店名招牌灯都要精心设计,抓住顾客的消费心理,将过往行人吸引到店铺中去。
In addition to choosing the corner of the road is also very ideal, but here to open the sour and hot powder shop to maximize its strengths, shop entrance decoration, store name signs must be carefully designed to seize the consumer psychology of customers, will pass by pedestrians to attract the shop.
5、选择好店面不要怕高租金
5, choose a good shop, don't be afraid of high rent.
俗话说,门市生意是地点的生意,市区繁华地段依旧是店面好的选择,不要被高额的租金吓怕,我们在开店前可仔细分析投入这笔资金能否得到效益,有些时候,只要开店思路正确,就往往会获得高投入、高回报。
As the saying goes, the outlet business is the place business, the downtown area is still the best choice for stores, do not be frightened by the high rent, we can carefully analyze the investment before opening the store can be profitable, and sometimes, as long as the store ideas are correct, it will often get high investment, high returns.
6、选择潜在商业价值大的店铺
6. Choose shops with potential commercial value.
如果您实在是无法承担高额的店面租金,与其选大多数人看好的店铺不如选择目前尚未被看好但在不久的将来有非常大的潜在商业价值的店铺,这需要投资者关注城市建设发展的方向,例如新住宅区的发展、新机构的设立等回事客流量增多的地段,这些地段的店铺租金会低一些。
If you really can't afford the high rent, it's better to choose the shops that are not so promising at present but have very large potential commercial value in the near future than the shops that most people like. This requires investors to pay attention to the direction of urban development, such as the development of new residential areas, the establishment of new institutions and so on. The rental of these lots will be lower if the traffic volume increases.
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