Fast food franchise chain is the inevitable trend of modern catering development, but just like every newly promoted profession, franchise chain operation as a new business model, professional giants have not yet appeared, mixed fish and dragons, the relevant laws and regulations on the change of business model for thousands of miles this day is not perfect, therefore, there are many "brand companies" that do not even have demonstration stores. Through various marketing methods to hype, attract franchisers.
This practice makes these "professional degenerates" get a large income in the short term, but the establishment of the whole professional image and the healthy development are extremely bad.
In order to safeguard the rights and interests of investors, improve the determination of investors about catering franchise, and to uphold the profession of catering franchise, "spine" as the leader of the profession, it is necessary to tell the society how to prevent the franchise chain trap, so as to make the development of high-quality franchise chain brand more smooth.
( 一) 调查加盟店的运营情况
(1) Investigate the operation of franchise stores
Investigate the pre-history and stage of the development of "Allies", find out whether there are two or more direct stores at Headquarters, understand the number of existing franchisees, and personally go to explore the operation situation. From the planning of the number of existing stores, the rigorous process of franchise, and the operation of existing franchise stores, we can judge whether we need to join. Of course, the most important thing is to have a support system, which must have its own operating characteristics.
( 二) 后续服务到位吗？
(2) Are follow-up services in place?
Follow-up services mainly include site selection, decoration design, business start-up publicity, activity planning, material distribution and other links - as long as the strength of the headquarters is strong, the system is perfect, experience can give the greatest support to franchisers.
( 三) 合同的签定要严谨！
(3) The signing of the contract should be rigorous! uuuuuuuuuuu
Signing a franchise contract, with a lot of knowledge, needs to be very careful. For the leaderships, they should use contracts to strengthen the control of the franchisers, and they should also compete for their legitimate rights and interests. In the contracts, reasonable rules should be made for the protection of business circles, training services, trademarks, formulations, raw materials and so on, as well as the ownership of litigation.
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